Netflix measured the amount of time that users spent watching more than 100 different titles. The median viewing time for a Netflix user watching one title was two hours and 10 minutes per sitting, the company found, with the median time for completing a series standing at six days. It then divided its titles up into two categories — “savored” and “devoured.”
Titles in the “devoured” camp included “Sense8,” “Orphan Black,” “The 100,” “The Walking Dead,” “American Horror Story,” “The Fall,” “Orange Is the New Black,” “Nurse Jackie,” “Hemlock Grove,” “Marco Polo,” “Breaking Bad” and “Grace & Frankie.” Those were typically completed in four days and viewed roughly two hours, 30 minutes per sitting.
Netflix analyzed viewing data from more than 190 countries from October 2015 to May 2016 for the survey.